Visitor Identification · Get Leads

You paid for that traffic. Find out who it was.

Somewhere around 98 out of every 100 people who visit your website leave without calling, filling out a form, or leaving any trace. You paid to get them there through SEO, ads, or word of mouth, and then they vanished. Our visitor identification pixel puts names to that traffic, and intent data finds the buyers researching your service who haven't found you yet. Then our system follows up with both before your competitor knows they exist.

// US-focused · consented data sources · follow-up included, not homework
The answer, up front

Visitor identification turns anonymous website traffic into a real contact list. One lightweight script on your site identifies a meaningful share of the people browsing it, with name and contact info, no form required. Pair it with intent audiences, lists of people whose recent behavior shows they're actively shopping your service in your area, and you have two lead sources most of your competitors don't know exist. Both feed straight into automated follow-up, because a list nobody contacts is just a spreadsheet.

This is the sharp end of Get Leads, the third outcome in the Hello Spark engine. Get Found brings the traffic. Build Trust warms it up. This makes sure it doesn't slip away nameless.

START WITH THE HARD ONES

How it works, and whether it's even allowed.

Question-format headings and direct answers, the same structure we build into your pages, because it's what Google and AI systems reward.

Q.01

What is visitor identification and how does it work?

A single script goes in your website's head section. Takes minutes to install, and if we built your website, it's already wired in. When someone visits, the pixel matches them against consented identity databases and returns who they are: name, email, and often more.

Not "a visitor from Provo looked at your pricing page." An actual contact you can follow up with.

Q.02

What are intent leads?

People whose online behavior over the past week shows they're actively researching your service right now. Not a stale purchased list. Identity providers track hundreds of millions of consumer profiles against a rolling baseline, and when someone's research activity in your category spikes, they get flagged, scored, and matched to your service area.

You reach them while they're still deciding, before they've called anyone.

Q.03

Is this legal?

Yes. The data comes from consented first- and third-party sources and operates within US privacy frameworks. We honor opt-outs and suppression lists, and we set up your follow-up with proper consent and unsubscribe handling so your outreach stays clean.

We'll also tell you plainly what this can't do: it's US-focused, it won't identify every visitor, and anyone promising 100% match rates is lying to you.

TWO LEAD SOURCES

The traffic you have. The buyers you're missing.

Most agencies sell one of these as their whole offering. We run both into one pipeline.

01

Visitor identification

Works on people already visiting your site.

  • One script, installed in minutes, included with every Hello Spark website
  • Identifies visitors by name and contact info, no form required
  • Contacts flow straight into your follow-up system, tagged by the pages they viewed
02

Intent audiences

Works on buyers who haven't found you yet.

  • Profiles scored on live buying behavior, not old list data
  • Filtered by service category, geography, and intent level
  • Built to fuel outbound calls, ads, email, and direct mail
The buyer doesn't care which system found them. They care who called first.
INTENT SCORING

Not everyone researching is ready to buy. The score tells you who is.

Intent is measured against each person's own baseline. Someone always mildly interested is noise. A spike this week is a buyer. Each range gets a different play.

LOW SCORE

Early intent

Just started researching. Cheap to reach and nobody else is talking to them yet. The play: Awareness. Be the first name they learn.

MID SCORE

Comparing

They know they're buying. Now they're deciding who from, and they're on your competitors' sites today. The play: Show them why you win the comparison.

PEAK SCORE

Buying now

Peak activity in the last seven days. These people are reaching for the phone. The play: Direct outreach, immediately. This is where speed pays.

Someone whose research on water heater replacement spiked this week is a buyer.
FOLLOW-UP INCLUDED

A list you don't act on is worth exactly zero.

Here's the dirty secret of the intent data business: plenty of vendors will sell you a CSV of "hot leads" and disappear. Then the list sits in your inbox because you're busy running your business, and three weeks later those buyers have all hired someone.

We don't sell you homework. Identified visitors and intent leads land in your follow-up system automatically. The first text or email goes out within minutes. An AI voice agent can call a hot lead while they're still on the couch thinking about it. And once they become a customer, review management turns them into your next trust signal. One engine, and this feeds it.

We run this exact stack on our own local service business. When our pixel flags a visitor who checked pricing and left, our system chases them, not our memory.
WHO IT'S FOR

Built for businesses where speed to lead wins the job.

If your customers research before they buy, and every customer does now, there's a signal here worth targeting. It works best when the job is worth chasing: home services, contractors, professional services, medical and dental, real estate, B2B services, and any local business where one new customer covers the monthly cost many times over.

If you sell $12 sandwiches, this isn't your tool, and we'll tell you that on the call.
FAQ

Common questions

A meaningful share, not all of them. Match rates vary by traffic source and audience, and anyone quoting you a universal percentage is guessing. What matters: every identified visitor is a follow-up opportunity you had zero chance at before. We'll show you real numbers from your own traffic within the first weeks.

No. It's one lightweight script that loads after your page does. Your visitors will never notice it, and neither will your PageSpeed score.

Your forms capture the small minority who were ready to raise their hand. This captures a share of everyone else: the people who read three pages, checked your pricing, and left to "think about it." Those are real prospects. They're just prospects nobody follows up with.

Nothing, if you don't want to. That's the point of the system. Follow-up fires automatically through text, email, or an AI voice agent call, based on rules we set up with you. You see the conversations, you take over whenever you want, and nothing depends on you remembering to work a list.

Yes. The pixel installs on any site in minutes. If we built your site, it's included and already running.

It depends on your service area and how much intent volume you want, so it's scoped on a short call. Here's the honest math to bring with you: figure out what one new customer is worth to you, then ask how many identified visitors and intent leads it takes to pay for the whole thing. For most service businesses it's one or two jobs a month.

STOP LETTING BUYERS LEAVE WITHOUT A NAME.

See who needs your services right now.

We'll install the pixel on your site, pull your first intent audience, and wire the follow-up so the people already shopping for what you sell end up talking to you first.

// no retainer required to talk. no junior team on the other end.

Or email us directly: hello@hellospark.ai

See who's visiting my site
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