Visitor Identification · Get Leads

You paid for that traffic. Find out who it was.

About 98 of every 100 people who visit your website leave without calling or filling out a form. Our identification pixel puts names to that traffic, intent data finds the people researching your service who haven't found you yet, and automated follow-up reaches both before your competitor knows they exist.

// US-focused · consented data sources · follow-up included
The answer, up front

Visitor identification turns anonymous website traffic into a real contact list. One lightweight script identifies a meaningful share of your visitors, name and contact info included, no form required. Intent audiences add the people actively researching your service in your area. Both feed straight into automated follow-up, because a list nobody contacts is just a spreadsheet.

This is the last mile of lead generation. SEO and your website bring people in. This makes sure the ones who don't fill out a form don't leave nameless. See everything we do.

START WITH THE HARD ONES

How it works, and whether it's even allowed.

Question-format headings and direct answers, the same structure we build into your pages, because it's what Google and AI systems reward.

Q.01

What is visitor identification and how does it work?

A single script goes in your website's head section. Takes minutes to install, and if we built your website, it's already wired in. When someone visits, the pixel matches them against consented identity databases and returns a name, an email address and often more.

Not "a visitor from Provo looked at your pricing page." An actual contact you can follow up with.

Q.02

What are intent leads?

People whose recent online behavior shows they're actively researching your service right now. This is not a stale purchased list. When someone's research activity in your category spikes, they get flagged, scored and matched to your service area.

You reach them while they're still deciding, before they've called anyone.

Q.03

Is this legal?

Yes. The data comes from consented first- and third-party sources and operates within US privacy frameworks. We honor opt-outs and suppression lists, and we set up your follow-up with proper consent and unsubscribe handling so your outreach stays clean.

We'll also tell you plainly what this can't do. It's US-focused, it won't identify every visitor, and anyone promising 100% match rates is lying to you.

TWO LEAD SOURCES

The traffic you already have, and the buyers you never hear from.

Most agencies sell one of these as their whole offering. We run both into one pipeline.

01

Visitor identification

Works on people already visiting your site.

  • One script, installed in minutes, included with every Hello Spark website
  • Identifies visitors by name and contact info, no form required
  • Contacts flow straight into your follow-up system, tagged by the pages they viewed
02

Intent audiences

Works on buyers who haven't found you yet.

  • Profiles scored on how they are behaving right now
  • Filtered by service category, geography, and intent level
  • Built to fuel outbound calls, ads, email, and direct mail
Buyers don't care which system identified them. They remember who called first.
FOLLOW-UP INCLUDED

A list nobody follows up on produces nothing.

Plenty of vendors sell you a CSV of "hot leads" and disappear. We build the follow-up in rather than leaving it to you.

F.01

First touch in minutes

Identified visitors and intent leads land in your follow-up system automatically. The first text or email goes out while they're still interested.

F.02

AI voice agent

A hot lead can get a call while they're still deciding. An AI voice agent handles it, and you take over whenever you want.

F.03

From job to trust signal

Once they become a customer, review management turns them into the proof the next lead sees.

We run this exact stack on our own service business. The system does the chasing.
WHO IT'S FOR

Built for businesses where speed to lead wins the job.

It works best when a single job is worth chasing. That means home services, contractors, professional services, medical and dental, real estate, and any local business where one new customer covers the monthly cost many times over.

FAQ

Common questions

A meaningful share of them. Match rates vary by traffic source, and anyone quoting a universal percentage is guessing. Every identified visitor is a follow-up opportunity you had zero chance at before, and we'll show you real numbers from your own traffic within the first weeks.

No. It's one lightweight script that loads after your page does. Your visitors will never notice it, and neither will your PageSpeed score.

Your forms capture the small minority who were ready to raise their hand. This captures a share of everyone else, the people who read three pages, checked your pricing and left to "think about it." Those are real prospects. They're just prospects nobody follows up with.

Nothing, if you don't want to. That's the point of the system. Follow-up fires automatically through text, email, or an AI voice agent call, based on rules we set up with you. You see the conversations, you take over whenever you want, and nothing depends on you remembering to work a list.

Yes. The pixel installs on any site in minutes. If we built your site, it's included and already running.

It depends on your service area and how much intent volume you want, so it's scoped on a short call. The math that matters: for most service businesses, one or two new jobs a month covers the whole thing.

Malcolm Felt Malcolm Michael Salmon Michael

We’d love to work with you

Have a chat with Malcolm and Michael about your site and your service area, and what putting names to your traffic would turn up.

Get in Touch

Or email us directly: hello@hellospark.ai